{"id":72978,"date":"2026-02-14T11:30:55","date_gmt":"2026-02-14T11:30:55","guid":{"rendered":"https:\/\/www.entroncamentoonline.pt\/portal\/?p=72978"},"modified":"2026-02-14T11:03:20","modified_gmt":"2026-02-14T11:03:20","slug":"tagusvalley-promove-workshop-sobre-inteligencia-artificial-aplicada-ao-marketing-e-eficiencia-empresarial","status":"publish","type":"post","link":"https:\/\/www.entroncamentoonline.pt\/portal\/tagusvalley-promove-workshop-sobre-inteligencia-artificial-aplicada-ao-marketing-e-eficiencia-empresarial\/","title":{"rendered":"TAGUSVALLEY promove workshop sobre Intelig\u00eancia Artificial aplicada ao marketing e efici\u00eancia empresarial"},"content":{"rendered":"<p><span style=\"color: #080809;\"><span style=\"font-family: Arial, sans-serif;\"><span style=\"font-size: medium;\">O <\/span><strong><span style=\"font-size: medium;\">TAGUSVALLEY \u2013 Parque de Ci\u00eancia e Tecnologia<\/span><\/strong><span style=\"font-size: medium;\">, <\/span><span style=\"font-size: medium;\">situado em Abrantes, <\/span><span style=\"font-size: medium;\">em parceria com a empresa <\/span><strong><span style=\"font-size: medium;\">MartiNova<\/span><\/strong><span style=\"font-size: medium;\">, vai promover no pr\u00f3ximo dia <\/span><strong><span style=\"font-size: medium;\">27 de fevereiro<\/span><\/strong><span style=\"font-size: medium;\"> o workshop <\/span><strong><span style=\"font-size: medium;\">\u201cIntelig\u00eancia Artificial em A\u00e7\u00e3o: Marketing, Leads e Processos Mais R\u00e1pidos\u201d<\/span><\/strong><span style=\"font-size: medium;\">, uma sess\u00e3o pr\u00e1tica dedicada \u00e0 aplica\u00e7\u00e3o da IA em <\/span><strong><span style=\"font-size: medium;\">PME<\/span><\/strong><span style=\"font-size: medium;\"> e <\/span><strong><span style=\"font-size: medium;\">small business<\/span><\/strong><span style=\"font-size: medium;\">. A iniciativa decorre nas instala\u00e7\u00f5es do TAGUSVALLEY e ter\u00e1 a dura\u00e7\u00e3o de <\/span><strong><span style=\"font-size: medium;\">uma hora e meia<\/span><\/strong><span style=\"font-size: medium;\">.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #080809;\"><span style=\"font-family: Arial, sans-serif;\"><span style=\"font-size: medium;\">A forma\u00e7\u00e3o ser\u00e1 conduzida por <\/span><strong><span style=\"font-size: medium;\">Diogo Santos<\/span><\/strong><span style=\"font-size: medium;\"> (MartiNova) e inclui <\/span><strong><span style=\"font-size: medium;\">demonstra\u00e7\u00f5es ao vivo<\/span><\/strong><span style=\"font-size: medium;\">, mostrando como a Intelig\u00eancia Artificial pode acelerar \u00e1reas estrat\u00e9gicas das empresas, desde o <\/span><strong><span style=\"font-size: medium;\">marketing<\/span><\/strong><span style=\"font-size: medium;\"> \u00e0 <\/span><strong><span style=\"font-size: medium;\">gera\u00e7\u00e3o e qualifica\u00e7\u00e3o de leads<\/span><\/strong><span style=\"font-size: medium;\">, passando pelo <\/span><strong><span style=\"font-size: medium;\">atendimento ao cliente<\/span><\/strong><span style=\"font-size: medium;\"> e pela <\/span><strong><span style=\"font-size: medium;\">otimiza\u00e7\u00e3o de processos operacionais<\/span><\/strong><span style=\"font-size: medium;\">.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #080809;\"><span style=\"font-family: Arial, sans-serif;\"><span style=\"font-size: medium;\">Durante o workshop ser\u00e3o apresentados exemplos de utiliza\u00e7\u00e3o eficiente de <\/span><strong><span style=\"font-size: medium;\">assistentes de IA<\/span><\/strong><span style=\"font-size: medium;\"> e <\/span><strong><span style=\"font-size: medium;\">automa\u00e7\u00f5es<\/span><\/strong><span style=\"font-size: medium;\"> que permitem integrar ferramentas, reduzir tarefas repetitivas e aumentar a produtividade das equipas.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #080809;\"><span style=\"font-family: Arial, sans-serif;\"><span style=\"font-size: medium;\">A participa\u00e7\u00e3o \u00e9 <\/span><strong><span style=\"font-size: medium;\">gratuita<\/span><\/strong><span style=\"font-size: medium;\"> e aberta ao p\u00fablico, destinando\u2011se a l\u00edderes, gestores e equipas que pretendem ganhar <\/span><strong><span style=\"font-size: medium;\">tempo, efici\u00eancia e competitividade<\/span><\/strong><span style=\"font-size: medium;\"> atrav\u00e9s da ado\u00e7\u00e3o estrat\u00e9gica da IA.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #080809;\"><span style=\"font-family: Arial, sans-serif;\"><span style=\"font-size: medium;\">As inscri\u00e7\u00f5es decorrem at\u00e9 <\/span><strong><span style=\"font-size: medium;\">26 de fevereiro<\/span><\/strong><span style=\"font-size: medium;\"> e podem ser realizadas atrav\u00e9s do formul\u00e1rio dispon\u00edvel em: <a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLScGNSAj5itpBA6agw92mnZliMwbnsK3uKJoX5SkeChxEJmhBQ\/viewform\">https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLScGNSAj5itpBA6agw92mnZliMwbnsK3uKJoX5SkeChxEJmhBQ\/viewform\u00a0<\/a><\/span><\/span><\/span><\/p>\n<div class=\"fb-background-color\">\n\t\t\t  <div \n\t\t\t  \tclass = \"fb-comments\" \n\t\t\t  \tdata-href = \"https:\/\/www.entroncamentoonline.pt\/portal\/tagusvalley-promove-workshop-sobre-inteligencia-artificial-aplicada-ao-marketing-e-eficiencia-empresarial\/\"\n\t\t\t  \tdata-numposts = \"10\"\n\t\t\t  \tdata-lazy = \"true\"\n\t\t\t\tdata-colorscheme = \"light\"\n\t\t\t\tdata-order-by = \"social\"\n\t\t\t\tdata-mobile=true>\n\t\t\t  <\/div><\/div>\n\t\t  <style>\n\t\t    .fb-background-color {\n\t\t\t\tbackground:  !important;\n\t\t\t}\n\t\t\t.fb_iframe_widget_fluid_desktop iframe {\n\t\t\t    width: 100% !important;\n\t\t\t}\n\t\t  <\/style>\n\t\t  ","protected":false},"excerpt":{"rendered":"<p>O TAGUSVALLEY \u2013 Parque de Ci\u00eancia e Tecnologia, situado em Abrantes, em parceria com a empresa MartiNova, vai promover no pr\u00f3ximo dia 27 de fevereiro o workshop \u201cIntelig\u00eancia Artificial em A\u00e7\u00e3o: Marketing, Leads e Processos Mais R\u00e1pidos\u201d, uma sess\u00e3o pr\u00e1tica dedicada \u00e0 aplica\u00e7\u00e3o da IA em PME e small business. A iniciativa decorre nas instala\u00e7\u00f5es [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":72979,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56,29,75,32],"tags":[],"class_list":["post-72978","post","type-post","status-publish","format-standard","has-post-thumbnail","category-1apagina","category-abrantes","category-medio-tejo","category-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/posts\/72978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/comments?post=72978"}],"version-history":[{"count":1,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/posts\/72978\/revisions"}],"predecessor-version":[{"id":72980,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/posts\/72978\/revisions\/72980"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/media\/72979"}],"wp:attachment":[{"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/media?parent=72978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/categories?post=72978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.entroncamentoonline.pt\/portal\/wp-json\/wp\/v2\/tags?post=72978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}